Digital Marketing Course with AI

Best Digital Marketing Course in Kolkata with Placement Assistance & AI Tools

Euphoria GenX offers one of the best Digital Marketing Courses in Kolkata. The course is thoughtfully designed with AI-powered tools and dedicated placement assistance to meet the evolving needs of today’s competitive job market. As digital transformation accelerates across industries, our program focuses on future-ready digital skills. This ensures learners stay ahead and remain competitive in the industry.

To begin with, this job-oriented digital marketing training focuses on building strong fundamentals. It also provides hands-on practical exposure to real-world scenarios. Learners gain real-world experience through industry-relevant assignments. This helps them confidently apply concepts beyond the classroom.

Moreover, the course curriculum comprehensively covers SEO, SMO, Google Ads (PPC), content marketing, email marketing, and online reputation management. It also includes advanced AI tools for digital marketing. As a result, students learn how to optimize digital campaigns. They also gain the ability to automate workflows and work smarter in today’s AI-driven digital ecosystem.

In addition to technical expertise, participants work on live projects and real-time marketing campaigns, guided by experienced industry mentors. This practical approach not only strengthens problem-solving skills but also builds a professional portfolio that enhances employability.

Finally, with structured placement assistance, interview preparation, and career guidance, this Digital Marketing Course in Kolkata is ideal for students, job seekers, entrepreneurs, and working professionals aiming to build successful and sustainable careers in digital marketing.

Digital Marketing Course with AI

Module 1 - Introduction to Digital Marketing
  • Marketing in the digital age
  • Components of a marketing plan
  • Core differences between advertising and marketing
  • Understanding your digital target Market
  • SEO introduction
  • Introduction to display and search advertising
  • Social media marketing outline
  • Content marketing overview
  • Email marketing overview
  • Mobile marketing overview
  • Web Analytic outline

Module 2 — Introduction to WordPress
  • What is WordPress, and how to install it
  • Navigating and using the WordPress Dashboard
  • Appearance and Customization

Module 3 - Digital Marketing Strategy
  • Fundamentals of digital marketing strategy
  • Digital research and analysis
  • Creating value out of marketing ideas
  • Marketing in a new venture

Module 4 - Content Marketing Strategy
  • Introduction to content marketing
  • Approaching your content marketing
  • Online content marketing publication
  • Analysis of content marketing data

Module 5 - Digital Copywriting
  • Introduction to copywriting
  • Digital copy influence
  • Digital touchpoints
  • Copywriting responsibilities
  • Digital marketing channels
  • Mobile Marketing
  • Writing for social media
  • Business writing
  • Writing for landing pages
  • Press releases

Module 6 - Defining your Audience
  • Creating your online target persona
  • Creating brand copy guidelines
  • Your online audience
  • Persuasive language
  • Storytelling for brand extension

Module 7 - Writing Advertising Copy
  • Assess advertising copy media/channels and target market characteristics
  • Write advertising copy
  • Evaluate an advertising copy against given specifications

Module 8 - Social Media Marketing
  • Introduction to social media
  • Content creation across social media platforms
  • Creating social media content that drives engagement
  • Social media strategy planning

Module 9 - Managing a Social Media Community
  • Creating a community strategy
  • Social community management
  • Community engagement guidelines
  • Online reputation managementSocial media personalities
  • Customer service on social media
  • Crowdsourcing and market research
  • Social media manager skills

Module 10 - Online Public Relations
  • PR and the internet
  • Online PR strategy
  • The digital consumer
  • Communication in the digital age
  • Online tools for PR
  • Writing for websites
  • Design of a website
  • Article syndication
  • Online reputation monitoring

Module 11 - Marketing Communication Concepts
  • Identify and explain marketing communication concepts and ideas
  • Implement low and high focus thinking
  • Explain and apply lateral thinking processes

Module 12 — Brand Contact
  • Introduction to brand contact
  • Digital brand touchpoints
  • Benefits of brand cohesiveness

Module 13 - Brand Positioning
  • Brand positioning strategy
  • Brand differentiation
  • Product differentiation and positioning
  • Brand positioning mantra
  • Product positioning strategy
  • Competitive brand positioning
  • Brand category positioning
  • Perceptual mapping

Module 14 - Supervise a technical project team
  • Project management and supervision practices
  • Project team during the project initiating phase
  • Project planning
  • Project execution
  • Project monitoring and controlling phase

Module 15 - SEO and Analytics
  • Introduction to SEO
  • Fundamentals of SEO
  • Identifying website problems
  • Keyword research in SEO
  • Optimising content for SEO
  • Link building techniques
  • Analytics fundamentals
  • Tools of Google analytics
  • Reporting and optimization in analytics
  • Google analytics segmentation

Module 16 - Cookies and Tracking in Analytics
  • Cookies and tracking execution
  • Google's tracking codes
  • How cookies work on the web
  • Setting up Google analytics

Module 17 - Email Marketing
  • Email marketing strategy
  • Email marketing execution
  • Writing for email
  • Analytics for email
Download Syllabus Download Now
Price 59999.00 49999.00
Duration 6 months
Enrolled 105+

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What Is Included In Our Best Digital Marketing Course In Kolkata with Placement Assistance?

As a leading IT training institute, Euphoria GenX offers the best Digital Marketing Course in Kolkata with placement assistance, providing a career-focused training program that bridges the gap between theory and practical digital marketing. Led by industry experts, the course emphasizes hands-on learning, live projects, and AI-powered tools for research, content planning, campaign optimization, and performance analysis. The curriculum covers SEO, Google Ads & PPC, social media marketing (Facebook, Instagram, LinkedIn), content marketing, email automation, and Google Analytics. Our 100% placement assistance program includes resume building, mock interviews, career guidance, and industry referrals, ensuring students gain the skills, confidence, and support needed to launch a successful digital marketing career.

Get Started With Our Digital Marketing Course With Placement


Step into the revolution with the best digital marketing course in Kolkata. Our 100% placement assistance course on digital marketing ensures that you become proficient in online brand positioning and performance-based campaigns. In our certified digital marketing course with placement, you can get guidance through email marketing, search engine optimizationLinkedIn Marketing, ad creation and lead generation, and more. Join 10,000+ students who have already benefited from our training:

  • 90% Student Satisfaction Rate
  • 100% Placement Assistance
  • Trusted by Leading Companies
  • Online & Offline Learning Options

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Digital Marketing Course In Kolkata
Why Choose Euphoria GenX's Digital Marketing Course Training?
Expert Industry Training

Learn from industry-leading instructors with extensive real-world experience, ensuring top-tier guidance throughout our best digital marketing course in Kolkata.

Hands-On Learning

Gain experience by working on real-world case studies and live projects. We guide you with an industry-focused, comprehensive course so that you develop a strong portfolio and master in-demand skills.

100% Job Assistance

Our 100% placement assistance course trains you; supports you until you secure a job, ensuring a smooth career transition. We offer you everything from training to 100% job assistance.

Career Growth Support

From resume building to interview preparation, we equip you with everything needed to stand out in today’s job market. We ensure you get a high-paying job in your dream IT field.

Competitive Learning Community

Join a competitive and inspiring environment where you can collaborate with like-minded individuals and grow alongside future industry leaders.

Frequently Asked Questions

Our comprehensive course covers 17+ modules, including SEO, Social Media Marketing (SMM), PPC (Google Ads), Content Marketing, WordPress Website Creation, Email Marketing, and Web Analytics.

No. Our course is designed for everyone—students, graduates, and working professionals. While we cover WordPress, no prior coding knowledge is required.

We offer both classroom-based training at our Salt Lake, Kolkata campus and live online sessions for flexibility.

We don't just provide a certificate; we prepare you for the job market. This includes resume building, LinkedIn profile optimization, and unlimited mock interviews until you secure a job in the IT or Digital Marketing sector.

You can apply for roles such as SEO Executive, Social Media Manager, Digital Marketing Specialist, Content Marketer, or PPC Analyst.

Our students are placed in leading digital agencies and IT firms across Kolkata and India. We work closely with several corporate partners to ensure our curriculum meets current hiring standards.

Yes, you will receive an industry-recognized certification from Euphoria GenX. We also guide you through global certifications like Google Ads, HubSpot, and SEMrush.

Yes. We believe in "learning by doing." You will work on real-world case studies and live projects to gain practical experience in lead generation and campaign management.

We are located in Sector V, Salt Lake City, the IT hub of Kolkata, making it easily accessible for students from all parts of the city.

The standard course duration is 6 months. We have weekday and weekend batches to accommodate both students and working professionals.

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